Lil Choppa from Birmingham is emerging once more, and his new single “Masterplan” is evidence of why grime is very much alive and kicking! This track, produced by the great Swifta Beater and featuring Sox, one of the finest grime artists out of Birmingham, is a showcase of impressive lyricism, hard-hitting beats, and the undying spirit of the UK’s grime scene.
The song “Masterplan” is not only a track, but a statement piece. By being the lead single of Lil Choppa’s upcoming EP ‘Press Start to Continue’, it marks an important milestone in the artist’s career. After taking some time off to reflect and hone his skills, Lil Choppa is more than ready to reclaim his spot at the top of grime, and “Masterplan” is a brilliant way to introduce this new chapter.
The Sound of Birmingham
Having grown up in 0121, Lil Choppa was, and still is, known for being a multi-faceted artist owing to his ability to capture emotions through his music. While he draws inspiration from his surroundings, personal experiences serve him best. He roots himself in the grime sound while looking up to hip-hop icons like 2Pac and Larry June. With “Masterplan,” Choppa gives us an authentic and innovative track that blends Swifta Beater’s iconic production with Sox’s sharp verses.
This newfound collaboration results in a grime anthem that still remains true to Lil Choppa’s roots, polishing grime culture along the way. This is proof of his unwavering commitment to the culture and his growth as an artist.
An Exploration into Grime
Lil Choppa’s story is certainly captivating. He began his career at the age of 13 as a Birmingham kid and quickly made a name for himself. With his mixtapes, MC battles, and collaborations under Dynamic Recordingz, he was already winning the underground scene. He made a name for himself within the region, but his national fame came after he released the joint mixtape Matter of Time in 2012 with Dapz On The Map. The songs “Start Over” and “Straight Up” featured in the mixtape made massive waves and garnered the attention of Skepta and Stormzy.
His reputation in the grime scene was bolstered further in 2013 after he clashed with Zeo on Jammer’s Lord of the Mics 5. This resulted in him performing all over the United Kingdom alongside Boy Better Know and touring with Big Narstie on his Base Defence League tour in 2014. For years, Lil Choppa maintained his relevance by consistently releasing music and making appearances on Rinse FM and BBC 1Xtra.
With a unique name, a new era has begun.
With a clearer vision, Lil Choppa is stronger than before, and this time he does not intend to step back. He comes back with a new EP, Press Start to Continue. With the motto of ‘watch out for me,’ Lil Choppa is determined to leave an indelible mark and claims his spot covering everything from playlists and radio to general fame. Working with industry veterans, he aims to achieve recognition from the major streaming services.
This campaign is not solely focused on music but rather on reaching out to core grime supporters, a larger fan base, and industry people who can help him. To put it simply, “Masterplan” is not just a song; it is the framework for Lil Choppa’s comeback.
