When a critically acclaimed, multiple GRAMMY® and Latin GRAMMY® nominated luminary releases new music, everyone wants to hear it. Singer, violinist, and songwriter extraordinaire Yeisy Rojas is back with another brilliant, high-octane single, “LATINO.” This time the Cuban daughter is celebrating her success in her adopted home, Norway, while still honoring her Latin roots. Rojas continues to wow the international music scene with her ability to combine traditional sounds with contemporary ones effortlessly. Her new release is a fiery affirmation of heritage and self-confidence designed to uplift and inspire.
“LATINO” is a feel-good track that delivers exceptional productivity while teaching important life lessons. The composition boasts the vitality and verve of the 1990s Cuban timba but features a powerful mix of engaging rhythms and horns. Rojas draws heavily on her own experiences as an immigrant in Northern Europe to create this spectacular piece. It is a much-needed reminder that people should celebrate and embrace their backgrounds instead of being ashamed of their origins. It is also a resounding protest against the disdain some individuals demonstrate when confronted with those holding different views or accents. Rojas screams with joy that every individual is deserving of respect, kindness, and a life of dignity.
Her latest release enables the singer to deliver a powerful message of change while introducing her fans to a new vibrant sound. “LATINO” is a masterwork that offers comfort and empowerment to those who feel victimized based on their background while exuding pride and joy in their culture.